Cite your work

Just some of our offerings. (1, 2)

Thought Leadership

Turn your expertise into a distinct, ownable point of view across articles, newsletters, social, LinkedIn, op-eds, and executive platforms.

  • Founder & expert voice development

  • Editorial strategy

  • Ghostwriting

  • Podcast production

  • Newsletter strategy & writing

  • Social media support

Storytelling, Content, & Copy

Create the editorial systems and messaging foundations that help science-forward brands communicate consistently and scale thoughtfully. Translate research, data, mechanisms, and technical claims into accessible narratives without sanding down the science.

  • Editorial architecture

  • Websites, landing pages, & PDPs

  • Newsletters, articles & blog posts

  • Campaign concepts & copy

  • Claims language

  • Product packaging

Brand Strategy

Build a brand that knows where it stands and where it’s going. We combine cultural intelligence, category expertise, and market insights to uncover opportunities, sharpen positioning, and help science-forward brands stay ahead.

  • Trend forecasting

  • Market & consumer insights

  • Brand positioning

  • Competitive analysis

  • Product development support

  • Category & whitespace opportunities

  • "Alex is one of the strongest science writers, and overall communicators, I've ever worked with. Her knowledge about ingredients, mechanisms of action, skin biology, skin histology—and her ability to translate complicated science into copy, whether it's through storytelling or hosting a podcast or drafting compelling copy—is unparalleled."

    Board certified dermatologist Whitney Bowe, M.D., founder of DWB Beauty 

  • “She has an incredible instinct for writing, storytelling and understanding how a brand should speak. If you’re a brand that needs help finding your voice or telling your story better, go work with her. I’d recommend her in a heartbeat.”

    Cosmetic chemist Krupa Koestline, CEO of Capsum KKT

  • "Alex is one of those rare editors who makes the impossible look effortless. She’s an exceptional project manager who can juggle countless moving pieces without ever dropping the ball, and she has an uncanny ability to hit every deadline. But it's the thoughtfulness and personality she brings to her writing that really sticks with me. She has a distinct point of view and infuses her trademark charm in every line of copy. It's both a joy to work with her and read her work."

    Hannah Margaret Allen, mindbodygreen Executive Editor

  • "I’ve known Alexandra for years and she immediately felt like someone I could have a real conversation with. Through our collaborations, I came to deeply appreciate her perceptiveness, intellectual honesty, and willingness to cut through the marketing noise and take a clear stand. She brings a thoughtful, expansive lens shaped by science, deep industry experience, and a keen understanding of what consumers are actually seeking."

    Board certified dermatologist, Kiera Barr MD, Center for Mind-Skin Medicine

Want proof?

Check out a selection of my past work (3).

my portfolio

Footnotes:

1) If you don’t see what you had in mind reflected here, still reach out. We can create a custom work order for your unique needs.

2) And if I’m not the right person for your work, I usually can point you in the right direction.

3) More work is available upon request!